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Readings for Tuesday

12:55 pm in Assignments, Readings by Prof. Gold

For Tuesday’s class, please read Jen Phillips’s “What Happens to Your Phone When You Recycle It?” and Annie Leonard’s related video, The Story of Electronics.

We’ll discuss both of these texts in class, along with an upcoming essay assignment.

Recommended Reading: “While Warning About Fat, U.S. Pushes Cheese Sales”

6:59 am in Readings by Prof. Gold

From The New York Times:

Domino’s Pizza was hurting early last year. Domestic sales had fallen, and a survey of big pizza chain customers left the company tied for the worst tasting pies.

Then help arrived from an organization called Dairy Management. It teamed up with Domino’s to develop a new line of pizzas with 40 percent more cheese, and proceeded to devise and pay for a $12 million marketing campaign.

Consumers devoured the cheesier pizza, and sales soared by double digits. “This partnership is clearly working,” Brandon Solano, the Domino’s vice president for brand innovation, said in a statement to The New York Times.

But as healthy as this pizza has been for Domino’s, one slice contains as much as two-thirds of a day’s maximum recommended amount of saturated fat, which has been linked to heart disease and is high in calories.

And Dairy Management, which has made cheese its cause, is not a private business consultant. It is a marketing creation of the United States Department of Agriculture — the same agency at the center of a federal anti-obesity drive that discourages over-consumption of some of the very foods Dairy Management is vigorously promoting.

Read the entire article.